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YATTA BEVERAGE TO LAUNCH FIRST DOMESTIC "CHU-HI" THIS SUMMER In Japanese slang, the term “Yatta!” means “I did it!” or “We did it!” Like "Ta-da!" or "Viola!" Well, what did we do? We've created the first domestic chu-hi! Yatta! But what is chu-hi? “Chu-hi” is short for “shochu-highball.” What is shochu? Shochu is a centuries-old distilled Japanese spirit. Currently, the category does over 300...
Yatta chu-hiAmerica's first domestic chu-hi! Yatta!
We've created the first domestic chu-hi! Yatta! But what is chu-hi? “Chu-hi” is short for “shochu-highball.” What is shochu? Shochu is a centuries-old distilled Japanese spirit. Our beverage is lightly carbonated, 5% abv., and only 99 calories! Kanpai!
Yatta chu-hiAmerica's first domestic chu-hi! Yatta!