About
Seasoned CMO with a track record in guiding tech startups from inception to product-market fit and scalable traction. Expert in radical differentiation, category design, and storytelling. Contributed to >$40M VC raised, won numerous awards and top-tier press. Forged from more than 20 years comprehensive marketing and product innovation experience for some of the worlds most prestigious consumer brands, including Audi, Mercedes-Benz, Ferrari, McLaren, Visa, Verizon, and at leading consultancies such as AKQA in both USA and Europe.
Work
Founder & Leadership at The Traction Design Company
Interests
Badges
![Pixel perfection ๐](https://ph-files.imgix.net/5d0878a7-4f73-4ffd-85f3-219eeff97a2f.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max)
Pixel perfection ๐
![Tastemaker](https://ph-files.imgix.net/efa4179e-0d89-47ad-b129-66c3925f6dc6.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max)
Tastemaker
![Veteran](https://ph-files.imgix.net/fbcfde08-d0c3-40bc-a471-bb6a0b6e8dcc.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max)
Veteran
![Gone streaking](https://ph-files.imgix.net/530e3527-6af6-4929-a85e-28ac24f0f5c4.png?auto=compress&codec=mozjpeg&cs=strip&auto=format&w=44&h=44&fit=max)
Gone streaking
Maker History
- TopologyCustomed-Tailored EyewearSep 2017
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Joined Product HuntApril 30th, 2016