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Back Me Up
Custom-made insurance for just £15 per month.
Glyn Britton
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Love this, one of a number of startups wrapping a really compelling and 'getable' proposition around a specific, on-demand insurance (instead of selling an old-school, bundled, averaged, and over-spec'd FS product).
Freebird
Rebook cancelled or delayed flights on any airline
Glyn Britton
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I think this is magnificently cynical and clever. Exploiting a risk than feels high to people (dying in an airplane crash) but that is in reality microscopically tiny. Also selling life insurance without using the words "life" or "insurance" or asking people to buy a big $100 per month finance product. Unbundling life insurance.
Sure
Insurance On-Demand