Felipe de Sande

Felipe de Sande

Co-founder, amrap.ai

About

I’m a former dentist turned personal trainer and content creator passionate about business and tech. After years of coaching people, and driven by a belief that conversational AI can transform the gym experience, I moved to NYC to build a smarter way to support people in real time while they train. Today, that vision has taken shape as Amrap.

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Hi! I'm Felipe, former dentist turned personal trainer and now founder

Hola/Hi everyone!

I m Felipe. I started as a dentist. The gym was what kept me grounded, mentally and physically, during those years, to the point that it pushed me to leave dentistry and become a personal trainer. Coaching online and in person, I saw real change. People got stronger. More confident. More consistent. But I also saw the limits.

Amrap - Conversational AI gym coach that adapts in real time.

Amrap is an AI agent for the gym. You just talk to it! Not only does it build truly personalized workouts, it tells you exactly what to do during the workout and adapts on the spot as things change, so you never have to overthink while doing strength training. This is not a GPT wrapper. It's a real gym partner that actually understands you and your training. It does the thinking for you, so you focus solely on training.
Product Huntp/producthuntAndrew Stewart

13d ago

Case Study: how Product Hunt can improve AI visibility in 2026

Product Hunt is best known for its homepage, a daily leaderboard of the most creative and innovative products on the internet. Makers go all out to win launch day, because that visibility matters. Product Hunt also plays a significant role in how products appear in Google search results.

What surprised us was that AI assistants like ChatGPT were rarely citing Product Hunt in product recommendations.

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