Ethan Noblesala

Ethan Noblesala

CEO I WeFit Labs I Gamified Fitness App
7 points

Forums

Are startup accelerators still worth it in 2025?

Lately there s been a growing wave of skepticism around VCs, Y Combinator, and accelerators in general. And to be fair: I get it.

We now live in an age where almost everything you need to learn can be found online. The gatekeepers are fewer, the knowledge is everywhere, and solo builders have never been more empowered.

Ethan Noblesala

6mo ago

As an ex-CFO - I lost 85lbs in 8 months. How do you stay active while building?

A year and a half ago, I was 235lbs, pre diabetic, and stuck at a desk 12+ hours a day as a CFO. I turned things around by focusing on small habits and making fitness social joining run clubs, playing pickleball, and using my wearable to stay accountable with friends. (The Today Show website & Lifetime covered my story here!)

I lost 85lbs in 8 months, and the biggest game changer was social accountability.

That inspired me to leave finance and build WeFit Labs, a platform that turns your Apple Watch or wearable into a way to move with others through challenges, leaderboards, and gamified goals.

Ethan Noblesala

6mo ago

Which AI tools actually saved you time? How? Why?

As founders, builders, and makers, time is everything. What AI tools are genuinely boosting your productivity or helping you ship faster? Why do you choose these over others?

Y Combinatorp/ycRajiv Ayyangar

6mo ago

YC deadline in <2 weeks; Who's applying?

If you're applying, reply below with what you're building so we can cheer you on!

If you're doing a startup and not applying, why aren't you applying?

Y Combinatorp/ycRajiv Ayyangar

6mo ago

YC deadline in <2 weeks; Who's applying?

If you're applying, reply below with what you're building so we can cheer you on!

If you're doing a startup and not applying, why aren't you applying?

Ethan Noblesala

7mo ago

Former CFO - Lost 85lbs and Building Gamified Social Fitness App

Hey Product Hunt!
My name is Ethan and co founder of WeFit Labs, a gamified fitness platform that is leveraging wearables devices to motivate people to move together. People can track their steps, calories, etc to complete quests and compete with friends via a leaderboard. (Think Duolingo Meets Strava but not just for runners)
My traditional corporate career has been in Finance and when my first corporate job IPO'd I took an opportunity to work as a CFO in the crypto/gaming startup community. While we raised $16M+ my health (both mental and physical) started to decline.
I was 85lbs overweight and pre-diabetic. Then in Fall of 2023 I decided to take a leave from my first startup to continue to focus on my health. In less than a year I was able to lose 85lbs (naturally) and attribute most of it through building core habits and the social accountability of fitness.

Ethan Noblesala

4mo ago

WeFit (Early Access) - Track Movement & Compete with Friends

WeFit is a gamified social fitness app that leverages wearables to keep you moving together. Track progress, compete with friends, and build healthy habits!