ElevenApril

If you stay in product management long enough, you catch a specific virus: "Change the World Syndrome."

We preach disruptive innovation in our slides, justify billion-dollar TAMs in our weekly syncs, and sit in coffee shops scoffing at small tools for having "no competitive moat." We are trained to think high-level, to seek "underlying logic," to "empower industries."

This grand narrative is intoxicating. It feels like the confident declarations made after one too many drinks at 2 AM.

But the reality? Most of us are crushed by the Sunday grocery run long before we ever make a dent in the universe.