Gareth Dismore

Hi Rosie! Do you have any suggestions for startups aiming to engage with online communities for the purposes of building product awareness? For context, we (Meadow) are a platform that helps students build their college school list to understand and compare the all-in financial costs. There are vibrant communities surrounding this topic (both for students and parents) across a number of...

There are so many different problems so solve, it's very easy to learn, grow and contribute across a number of different competencies and domains. The early days of products/companies come with huge deltas, and the wins are usually hard-fought but super satisfying. It also affords a unique opportunity to shape the foundation of a team's culture, rituals and practices in a way that is much...

For B2B - validate your idea through sales, as quickly as possible but then pivot to building the marketing engine. Start building the user acquisition system early, leverage it to test messaging, hone in on ideal customer profiles, refine the product and, of course, feed sales.