About
Bradley founded SaneChoice in 2004 and still runs it. He began on a trading floor as a futures trader and broker, moved into technology in 1999, and has since worked in technology across investment banks, brokerages, hedge funds and consultancies. He has led technology functions and global operations teams, run production assurance for business-critical trading, clearing and payment systems, overseen technology governance and risk, and built support functions from scratch. He has steered complex projects and change through to delivery, and spent his career as the bridge between the business and its technology, explaining each to the other plainly.
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Joined Product HuntNovember 13th, 2026
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