

Hear what's said when you leave the room?
Stop guessing what the market wants. Start knowing. Fix the real problem, not the safe one. Replace leadership by assumption with leadership by evidence.
Brave enough to ask your toughest clientsβanonymously?
Courage is asking critics for truth with no way to retaliate. Growth = asking those who make you uncomfortable. Asking only fans is seeking validation, not truth.
Revenue lost to silent frustration?
They won't complain. They'll just leave. Silent churn is a leak you can't find. Unspoken frustration just cancels its subscription.
What blind spot is holding you back?
You can't see what you can't see. No one will tell you. Your biggest weakness is the one you'd swear you don't have. It's the feedback you never hear that hurts the most.
Do you trust sanitized written testimonials?
Glowing reviews are often heavily edited. If it doesn't make you uncomfortable, it's marketing, not truth. Trust the voice crack, not the perfect quote.
Your team, anonymous, on your leadership?
Theyβd name the habit that undermines everything. Theyβd tell you which "open door" feels like a wall. Do they act from respect, or comply from fear?
How many polite smiles cost you growth?
Each one is a missed chance to improveβcount them. Politeness is the tax on your potential. The gap between "fine" and "fantastic" is filled with unsaid truths.
60 anonymous seconds from a customer?
They'd reveal the friction point pushing them to your competitor. They'd confess the feature they actually pay for. They'd pinpoint the exact moment they almost churned.
What stopped when you got authority?
They stopped telling you you're wrong. You stopped improving. The bigger your title, the smaller the truth. Anonymity reintroduces the "no" that success silences.
Lie or truth about how people see you?
Lie = stagnant confidence. Truth = growth. Protect your ego today, or your reputation tomorrow? Choose honesty's bruise over flattery's slow poison.


How do you capture customer testimonials today?
Hey makers β weβre building BackFeed (a voice testimonial tool) and would love your honest take. Whatβs your current process for collecting testimonials? Do you use forms, emails, or just hope clients remember to leave a review? Whatβs the hardest part? Weβre exploring a voice-first, permission-based approach and would value your thoughts before we launch next week.
