Arnob Arko's profile on Product Hunt

About

Over the last 6 months, I’ve partnered closely with a small number of startups, going deep like a third co-founder. My role is not just to make things look good, but to take full ownership of design across the company, from top-of-funnel storytelling to core product UX and systems. Most founders I work with are highly technical and move fast. What’s often missing is the time or an internal counterbalance to define what great design should look and feel like at a global standard. That’s where I come in.

Badges

Tastemaker

Gone streaking

Gone streaking 5

Forums

•

2d ago

Pricing page error that no one ever tells you about

In the past month, I've been working on revamping our pricing page copy, tightening the feature bullets, adding the comparison table. The result was zero effect on conversions not even in a round-off error way.

Then, after doing literally nothing to the copy, I removed our cheapest plan and saw almost 20% lift in conversion rates for the remaining plans. What we've done before was not getting more customers, it was giving potential buyers a refuge from commitment to the plan they needed.

•

4d ago

Why does everybody's "easy" application need a Settings page that includes 40 toggles?

Insight gained over a week of note-taking app exploration. All of them claim themselves to be minimal in their landing pages. None of them has a settings page that does not require at least ten minutes of my time to understand.

I assume this is done because the settings page provides an escape route for the developer from a decision. One client wants feature A, the other wants feature B, and one check mark makes them both stop complaining. Looks like a good solution. Actually, it's only passing the buck.

•

5d ago

The onboarding email that eventually received responses was the ugly one.

We had a great welcome series. Branding, header, illustration, three pieces of advice, and a CTA button. The reply rate was around zero.

I swapped it with a bare text email, coming from me personally. Two sentences and a question, whether they want to do something with the tool. Around one in nine responds. Some of them influenced the next step we made.

The awkward thing is that it doesn t scale. I answer all of them personally, normally in the evenings, and I'm aware of the ceiling here.

And for those who already have several thousand users: did you stick with the personal email and hired someone for that, automated the process, or gave up on it altogether? I still can't tell whether I'm creating a moat or a trap.