Anirudh Madhavan

Anirudh Madhavan

Mysuper.fan
Engineering ⇢ Startups ⇢ Growth
422 points

Forums

Hey folks, I’m Ani, builder, GTM nerd, and founder of Playmaker

I ve been running a boutique growth studio for a bit now, mostly to fund experiments and learn by building. Along the way, I kept running into the same pain: GTM work that feels more like homework than strategy.

So I built Playmaker, your AI GTM co-pilot that handles all the boring research and audit work that slows teams down. Think competitor analysis, blog deep dives, teardown reviews, sales battle-cards... all automated and deeply contextual.

Playmaker is your AI GTM co-pilot. Now live on Product Hunt.

Playmaker gives GTM teams a 24/7 deep-research agent that automates the tedious stuff we all quietly dread, competitive teardowns, blog mining, win-loss digging, positioning audits, and more.

It doesn t just skim the surface. It reads long-form content, pulls insights, and even compares patterns across competitors, so your team can stop context-switching and start strategising faster.

I built Playmaker, an AI GTM co-pilot that does the boring stuff GTM teams secretly hate

I run a small growth studio that started as a way to fund my obsession with building weird but useful tools. Playmaker was never meant to be a thing , it started as a stack of Notion docs, Airtables, and random Node scripts running on fly.io.

But then I realised: GTM teams (like mine) keep doing the same grunt work over and over, competitive digs, teardown audits, blog deep dives. It s not hard, just brain-numbing. So I turned my notes and workflows into something real.

Need honest feedback: built a tool that gives tailored GTM ideas using AI

Hey everyone

Super last-minute drop-in here, but wanted to share something I ve been building for the last few weeks:

It s called Playmaker (tryplaymaker.io). Your AI sidekick for Go-To-Market planning.

👋 Hey everyone! Ani here building tryplaymaker.io

I m an engineer, marketer, maker, and someone who s spent way too much time trying to figure out what to actually do with tools like Clay, Apollo, Instantly, Smartlead, and Hubspot... especially in the early stages when you're still figuring out your go-to-market motion.

There s no shortage of tools or advice out there: playbooks, templates, videos, ebooks, but none of them know you.

Your industry.

Product Huntp/producthuntRajiv Ayyangar

1yr ago

[ChangeLog] May 20 Changelog — Shoutouts leaderboard | invite makers via email

Shoutouts leaderboard

As a reminder, on each launch, makers can celebrate products that helped them via a limited number of Shoutouts. Our new Shoutouts Leaderboard is the go-to place to find the top products that makers love. Check out the trending section to see what's gaining traction or drill into some popular categories for something more specific.

shoutout-leaderboard

Speaking of categories, you'll find Shoutouts on category pages too since they provide a powerful signal on which products are most loved by builders.

How Much AI is Good Enough AI for a Product Hunt Launch?

AI is everywhere these days, but figuring out the sweet spot for using it in your launch strategy has been tricky. Benefits: First off, AI can do some pretty cool stuff for your launch: Market Research- It can dig through tons of data to spot trends and understand what people need. Targeting & Segmentation - AI can help you figure out who your ideal customers are and how to reach them. Personalization - Tailoring experiences to individual users can boost engagement big time. Automation - Be it email marketing, social media posts, or customer support AI can handle a lot of the repetitive stuff. Analytics - Get real-time insights to tweak your strategy on the fly. Must-Have AI Features Focus on these key AI capabilities: Predictive Analytics: Planning your launch with foresight. Customer Segmentation: Targeting the right groups. Content Personalization: Making users feel special. Chatbots: Offering 24/7 support. Sentiment Analysis: Monitoring social media vibes. Keep that Human Touch Balance AI with genuine human interactions: Human Oversight: Review AI s work. Authentic Engagement: Combine AI efficiency with personal responses. Customer Feedback: Use feedback to improve AI. Check these metrics: Engagement Rates: Are people interacting more? Conversion Rates: Is AI driving sales? Customer Satisfaction: Are users happy? ROI: Is AI worth the investment? Reality Check: Ofcourse, AI isn t a magic bullet: Cost vs. Benefit: Assess whether the benefits of AI justify the costs. Complexity: Integrating AI can be challenging and may require technical expertise. User Perception: Ensure AI-driven interactions enhance, not detract from, user experience. Ethical Considerations: Be mindful of AI biases and privacy concerns. AI tools you can use to launch your product on product hunt: - Pizi: (https://pizi.app/fr) - ReelGen: (https://www.reelgen.io) - 10015 toolbox: (https://10015.io) - MadMen AI: (https://usemadmen.ai) - Olvy: (https://olvy.co) - Fibery: (https://fibery.io) - Omi: (https://www.tryomi.com) - OTTO SEO: (https://searchatlas.com) - Echo: (https://echorsvp.com) - Featherless: (https://featherless.ai) - Claude: (https://claude.ai) What s been your experience with using AI in product launches? Any tips or lessons learned?