Adrian Scott

Adrian Scott

Private Equity at Wafra

About

Private Equity at Wafra refers to a professional role focused on investing in and managing private equity opportunities through Wafra Inc.. The work can include evaluating potential investments, conducting financial and market analysis, performing due diligence, supporting deal execution, monitoring portfolio companies, and developing investment strategies. It typically requires strong skills in financial modeling, valuation, deal analysis, risk assessment, and relationship management.

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Gone streaking
Gone streaking

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RunEvrp/runevr

22d ago

🎯 What are modern marketing approaches that work?

Making a product is one big challenge. But shifting your mindset from building to marketing it might be an even bigger one.
As makers, we spend so much time improving the product. Then comes the question: How do we get people to discover it - and ultimately turn that attention into real customers and sales?
I'm not sure traditional approaches like email marketing and constantly posting on social media are enough anymore. The way people discover products is changing.
So I'm curious:

How do you approach marketing your product?
And for the marketers here:
What would you consider a modern marketing approach in 2026-2027? What would you advise an early-stage founder to focus on?
I'd love to hear different perspectives...

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