Mindy Mackey

Ours was simple. We priced for the Fortune 500 budget. Leads were coming in, interest was real, but deals kept dying. Took us months to understand why.

CFOs treat new marketing experiments like a rounding error on their total spend. If your price tag is bigger than what they mentally allow for "let's try this," the deal dies in finance, not in the sales call.

We launched a second brand at credit card swipe pricing instead. Same service, different lane.

What was your pricing mistake?

I did a quick audit of my reading apps last weekend and deleted a backlog of over two hundred articles I saved over the past year.

I realized I kept installing new read-later utilities hoping a nicer UI would fix my reading habits. I dropped all of them and started keeping a dead simple text document on my desktop for links I actually plan to finish during the weekend.

Having just two or three links on a clean document makes it way easier to focus compared to a massive app inbox.

What setup has actually worked for you to keep your saved reading list manageable?

Ran into a weird UI issue while trying to export a simple report today.

The software recently got a huge visual revamp. Everything looks futuristic with smooth hover effects and floating toolbars.

The issue ? They moved the export button into an overflow menu behind a generic icon.