My buddy @atifkazmi (who's been giving me great fashion tips), launched his new project, Fits. It's like Product Hunt meets Hypebeast. Fashion items for men, curated daily by the community. Atif has a great fashion taste, so if you ever want to nerd out on style with someone, he's your guy!
@ericdiepeveen haha it's definitely a bit more contemporary right now as it's an extension of our content site - porhomme.com. But we're definitely trying to infuse more brands and retailers as we go along. Hopefully there's some stuff that can appeal to various budgets / tastes.
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As a men's lifestyle fan, hell, I even opened my own menswear boutique store in my home city, I think this is something that has the potential to be helpful in the menswear world. I've followed PorHomme for a while so the connection and link building there is a great start to get Fits off the ground in my opinion. While working in the field and seeing the change that happens so fast through the industry it's nice to see 5-10 things a day that are going to be curated for guys.
I've noticed one challenge with menswear sites is that they're usually on a specific trend or approach and it's really hard for them to cover all types of guys or a basis of all styles and niches. Hence why I feel sites like Hypebeast, Four Pins, and PorHomme are more of a niche for streetwear/contemporary while Die! Workwear is more tailored, and then you get A Continuous Lean for Americana/workwear. And it sounds like reading the other comments that you want to cover all types of guys, what plans do you have to cover wide demographics with 5-10 products a day?
@zacattac thanks, Zac! Really appreciate the kind words and glad to hear you've followed Por Homme!! Yeah, menswear is special and I think it's a lot about getting advice or some direction from a source you respect / trust. We don't want to onslaught people. Too many options can be a time kill for someone that just wants or needs a specific item (boot, blazer for a dinner, etc.).
And I agree, trends start flowing and you end up sort of riding those waves. Think for a site like Fits, it's only going to be as good as the product that's out there so we're going to try exploring as many different men's retailers out there while keeping in mind some of our favorite mall shops as well. I can't say we'll be able to succeed on covering all guys but we want to highlight stuff that guys outside of a niche can appreciate. Clean, wearable, well-made.
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