Traffic Mapped

Your privacy-focused site analytics reports emailed weekly

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Your privacy-focused site analytics reports emailed weekly

0 followers

As marketers, we're hoarding data. We want all of it, anything we can get a hold of. But most of us don't do anything with it. As consumers, we hate being tracked--funny, right? We make site analytics actionable and easy while designing for user privacy.

Launch tags:User Experience•Marketing•Developer Tools

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I've worked with so many marketers and teams obsessed with gathering site data. They use a plethora of great analytics products we've all heard of for session tracking, heat mapping, you name it--but the level of complexity and the amount of work that they have to do to get actionable reports is a showstopper for most. They sit on the data, and don't do anything with it. Add to that, how annoying cookie-banners are taking over the internet, and how we as consumers hate being tracked on every site we visit. So what's the point of all of that privacy-encroaching data if few people actually do anything with it? That's how Traffic Mapped was born. You'll get a pre-crafted report emailed to you each week with a week-over-week comparison so you can see what is changing with your site. No externally hosted Javascript package--we show you the code, so you can see what we're tracking and that's the code snippet you copy and paste to your site. No cookies or saving IP addresses, so the data can't be tied back to an individual--therefore NO MORE COOKIE BANNERS. We're GDPR compliant. We focus on mapping how people get to your site, the devices they use, and where they go once on your site. Feel free to use it in conjunction with other analytics tools--there's no conflict. I'm excited for you to check it out and let me know what you think!

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7yr ago

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