TheLifeSigns service sends a daily email with a lifesign button to solo living persons. In case you are not able to press the button, TheLifeSigns automatically sends requests to your buddies to check in on you. This can be life saving.
People often use Product Hunt to search for their next personal or work tool. Encourage your community to leave reviews on Product Hunt — they play a key role in helping users to discover (ooh, SEO!) and select your product.
Use website badges to encourage your community to follow you on Product Hunt. They're easy to embed on your homepage or footer, and subscribers can keep track of future product updates.