Hi Product Hunt! I'm Shoshana, and I built The Guru Index. Until recently I was COO of ThoughtLeaders, a YouTube sponsorship agency, so I know how much of what you watch is paid for. I also know how much genuinely good advice is out there. Some of the best skincare advice in the world is free on YouTube, from dermatologists and cosmetic chemists who really know their stuff, but it is scattered over thousands of hours of video. When I'm standing in the aisle holding two moisturizers, I can't reach any of it. So we gathered it up. We follow 50 of the most trusted skincare experts, go through what they say about specific products in their own videos, and turn it into one Guru Score per product. Every take is quoted, dated and linked to the moment in the video where it was said, so you can check our reading yourself. There are 4,600+ products in the index today. The app puts all of that in your pocket. Photograph the front of a product and you get its Guru Score, and one tap opens the full verdict. A few things we hold ourselves to: • Takes given in a paid partnership are labelled as sponsored and count for half. After years on the other side of those deals, this one mattered most to me. • An expert reviewing their own brand counts for nothing in that product's score. • No brand pays us for a score. • When there aren't enough takes on a product, the app says so instead of guessing. It's free, it's iPhone only for now, and the index is strongest on products you'd find on a US shelf. I'd love to hear what you scan, what it gets wrong, and what you wish it did. I'll be here all day.

The Guru Index

Scan a skincare product, see what the experts said

Scan a skincare product, see what the experts said