swishplay

Turn internet attention into digital real estate

4 followers

Turn internet attention into digital real estate

4 followers

Swishtown is a fictional digital city where buildings, shops, roads, parks, and other spaces become interactive advertising real estate. Brands can claim locations, place their identity inside the city, and turn each space into a clickable destination. Instead of another banner ad, Swishtown turns advertising into a world people can actually explore

This is the 2nd launch from swishplay. View more

SwishTown

Launched this week

Turn internet attention into digital real estate

Buy a digital logo placement on a virtual Swiss town property, rank by current placement spend, and measure clicks and impressions.

Interactive

Free

Launch tags:Marketing•Growth Hacking•Advertising

Launch Team / Built With

Framer AI AgentsDesign and publish professional sites with AI

Promoted

OpenAI

GPT-6 Astra Challenge

What real task does your product handle with GPT-6 Astra?

Maker

Swishtown uses GPT-6 Astra as an AI brand-placement assistant. An advertiser provides their product URL or description, and Astra analyzes the product, target audience, positioning, and campaign intent. It then recommends suitable digital real-estate locations inside Swishtown, such as specific buildings, shops, roads, or districts, and explains why those placements fit the brand. Astra also generates concise advertising copy and placement suggestions so a company can go from “I want to promote my product” to a complete city-placement strategy in one workflow. The goal is to make digital advertising placement feel intelligent rather than forcing advertisers to manually inspect every property in the city.

Report

3d ago

Maker

📌

Hey Product Hunt 👋 I built Swishtown because I kept thinking about how little internet advertising has changed visually. Most ads still live inside rectangles: banners, cards, sponsored posts. So I wondered: what if advertising was a place instead? Swishtown is a fictional digital city where buildings, shops, roads, parks, and other spaces become advertising real estate. Brands can occupy parts of the city, put themselves on the map, and turn those spaces into clickable destinations. The goal is to make advertising feel like something people can explore rather than something they automatically ignore. This is the first public version, so I’d especially love feedback on: Does the concept make sense immediately? Is exploring the city itself interesting? What would you want to see added to the city? Thanks for checking it out 🏙️

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4d ago

Previous swishplay Launches

SwishPlayCREATE YOUR OWN INTERSTELLAR USING AI

Launched on October 31st, 2025