Your best advertiser is already reading your site. Perch lets people pay you for advertising space directly. Perch puts you, the website owner, in the drivers seat and doesn't invade your customer's privacy. Perch removes the complexity of programmatic advertising and enables ads to be listed in seconds rather than days.
I built Perch because I got fed up with my own sites. I'd plugged in a programmatic network, watched it drape cookie banners over pages I'd spent years on, and got back rates I couldn't predict or explain — while the businesses down the road, the ones my readers actually walked past, had no way to buy space on it at all. Perch closes that gap: a site owner creates a slot, sets a daily price, and approves what runs; a local business books it in about two minutes. No trackers, no traffic minimums, no auction quietly deciding what your audience is worth. I started with a whole marketplace in my head and kept cutting until only that remained — and I started showing it to site owners far earlier than felt comfortable, which is what actually shaped it.