Novela

AI-Powered Simulations for Digital Marketing Skills

172 followers

AI-Powered Simulations for Digital Marketing Skills

172 followers

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Marketing & Sales

•

Online learning

Novela's mission is to transform the way people learn and grow in the age of AI. We create immersive, interactive courses, scenarios, and simulations that help professionals acquire the skills they need to succeed. We're starting with digital marketing!

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Launch tags:Marketing•Education•Online Learning

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Novela

Maker

📌

🎉 We're excited to introduce Novela to the Product Hunt community! 🚀 Our mission is to revolutionize online education (starting with digital marketing) by offering interactive, AI-powered simulations that go beyond passive learning. With Novela, you don’t just watch videos or read articles—you do. Our simulations are used by top universities like Columbia and Imperial College worldwide to teach real-world skills in a dynamic, hands-on way. Whether you're an aspiring marketer or looking to level up your skills, we provide a risk-free environment to experiment with Google and Meta Ads, analyze real data, and refine your strategies. We're here to answer any questions, share insights, and hear your thoughts on how we can continue to improve. Thank you for checking us out, and we can’t wait for you to experience Novela firsthand! 🙌

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2yr ago

🔌 Plugged in

Excellent way to teach PPC and paid social! We are working with Novela only for a few months, but it's proven to bring a significant value to our learners. You get to experience the ad buying process without spending your own money. A s a result, our learners get the confidence in creating their PPC and social media campaigns for their own businesses without fear of making a costly mistake. A huge thank you to the team, who has been extremely supportive though the onboarding process and is always there to help whenever he have questions. Highly recommend Novela to other learning providers or business owners looking to invest in their marketing skills.

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2yr ago

Novela

Maker

@nadia_horwood How very kind of you, Nadia! It has been a pleasure for us to work with you and the team! :-) Clark

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2yr ago

Congrats on the launch! 🎉 I love how the team gamified learning through this simulation exercise. Personally, I am sold at the idea, concept, and execution! 🤩

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2yr ago

Congratulations on a nice product. How is AI useful in these simulations?

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2yr ago

Novela

Maker

@rohitk35 Thank you, Rohit! We use AI in a number of areas: we have AI customer personas, which the students can interact with to understand their brand's market positioning and to decide which customer segments to target. These are built using a database of real customer data across demographics, psychographics, and behavioral dimensions. We then have a co-pilot in the product called Ela (she's the one in our logo!) Ela gives feedback during the simulation and helps students break down complex problems. And then of course, we use AI in our ad analysis system, which judges the quality of a student's campaign and dictates their performance in our competitive auction! Clark

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2yr ago

Novela’s interactive learning approach is promising! Will you be incorporating personalized learning paths based on user progress and skill gaps? It could make the platform even more effective by adapting content to individual needs.

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2yr ago

Congratulations Mr. Boyd!!

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2yr ago

Novela

Maker

@uday_chugh Thank you, Uday!

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2yr ago

Just checked out Novela's launch! The approach to interactive learning really sets it apart in the online education space. Excited to see how the simulations will help professionals thrive, especially in digital marketing. Upvoted! Great work, @novela_simulations!

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2yr ago

Novela

Maker

@emma_schneider Thank you, Emma! Very much appreciated :-)

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2yr ago

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Novela is praised for its engaging and realistic simulations that allow users to manage marketing strategies, including digital campaigns and budget decisions. Users find it both fun and educational, making it an excellent tool for sharpening marketing and business skills. The platform is particularly noted for its practicality in learning SEO and social media marketing, with many users appreciating the helpful feedback it provides. Overall, Novela is highly recommended for marketers and students looking to enhance their skills in a dynamic and interactive way.

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