I think their business model is awesome. As a traveler, i hate to carry lots of dresses. This startup offers to rent local&awesome dresses. They deliver them to the hotel room.
Please don't underestimate the power behind the idea of Moiree. It doesn't seem to be so significant at first but it can actually be the next big thing for the travel industry. Maybe Moiree will influence hotel business development teams.
Soon we can see services like moiree's provided by directly hotels .
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The concept is ver interesting. making things more local, less mainstream, exclusive & unique. That is how everybody wants things to be these days. It is an easy way to discover exclusive, unique local fashion without having to waste time shopping where you travel to. Would love to see the costs of items, would make a difference though, also I think it is only available in Vienna. Would love to later see it all over different countries. Especially ones that are well know from fashion
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