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This is the 27th launch from LEGO. View more
LEGO SMART Play

LEGO SMART Play

Launched this week
Bringing LEGO creations to life like never before
Powered by the new SMART Brick, this platform brings creations to life using sensors to react to movement and play. It is screen-free and compatible with existing sets.
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
LEGO SMART Play gallery image
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Launch tags:KidsGamesToys
Launch Team
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What do you think? …

Sally Liu

This sounds like the future of physical play! The idea of a 'feedback loop' based on movement is brilliant. I'm curious about the sensor tech inside the Smart Brick—is it using a combination of accelerometers and gyroscopes to distinguish between a 'swoosh' (flying) and a 'stomp' (T-Rex walking)?

Julio Medina
This launch for Lego is perfect. It’s new and exciting it’s nostalgia and innovation. Super excited for it
Casey Stinchcombe

I love the video. lol. I feel like I really need to see this in action to full comprehend what it can do.

Petr Jahoda

I am 46 years old and now I know what I want for my 47th birthday :-).
Looks like I will go back to my children years.

Jaiden Capra

Love this, very cool. Lego Mindstorms was my first introduction to robotics, and of course, this is a little different.

But it would be cool to see these new bricks integrate with Mindstorms boards for customising the behaviour.

Jay Dev

OMG LEGO Jurassic World looks incredible! Love the idea of reliving all the movies in LEGO form. How does the SMART Brick interact with older, non-electronic LEGO sets? So cool!

Scott McMahan

I played with LEGOs many years ago, Then I graduated to the Expert Builder LEGOs with gears and even an electic motor. I would have loved to have these capabilities with LEGOs!