Houston: Engage and learn from your pre-launch email list

Hey Guys! Co-founder of Houston here. We created Houston so startups could tap into their pre-launch email lists for valuable feedback, before launching their products. Many entrepreneurs struggle with engaging their pre-launch email lists for feedback or completely neglect them altogether until their product goes live. As a result, they miss out on tons of insight and often their potential first customers simply forget about them, or lose interest. We want to give these startups a simple way to engage their early audience, ask for feedback and use it to make important pre-launch decisions. To do this we use automated email sequences and micro surveys (one question per email). We also organize and display the response data in a way that makes it easy for you to use. You’ll be able to score your early audience based on their responses and use that that data to determine who will get value out of your product, who to invite into your beta and who is most likely to pay for it. We are still prepping Houston for launch, but in the meantime you can hop on our launch list and see how a Houston campaign will look for your early adopters! Look forward to hearing from you, ask us anything! Jason