Web & mobile app analytics
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Do you use Heap?
What is Heap?
With a single snippet, Heap captures every activity every user takes on your digital experience, then uses data science to pinpoint key areas of friction and opportunities. Over 10,000 companies use Heap to improve conversion and retention across complex user journeys, drive engagement and prevent churn, optimize product investments to bring the largest impact to the business. Try it and let us know what you think !
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Recent launches

Paths by Heap
The first-ever path analysis product that uses autocaptured data. Understand the flows users take on your product/website.
Legacy tools only display the paths for events/pageviews that you've already written tracking code for. Heap doesn't make you do that.
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Automatically collect and unify all your customer data no matter where it lives. Whether you have touchpoints stored in Salesforce, Marketo, Stripe, Mailchimp, Sendgrid, or anywhere else, Heap makes insights across the end-to-end customer journey easy.

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7 more launches