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Have been really interested in seeing how machine learning + qualitative data can help predict user behavior. Great to see related products posted on the site.
@nikkielizdemere qualitative data is the key. Data in CRM (inquiries, newsletter clicks) are lot more accurate than social media data (likes, retweets) in predicting user behavior.
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@manidoraisamy I agree. I'm writing an e-book on collaborative qualitative data research methods atm along with @morganb, @grayj_ , etc.
Guesswork
Guesswork
Guesswork