Dropshippers and multi-supplier stores get product feeds from 5-20 suppliers, each in a different format — CSVs with weird delimiters, oddly-nested XML, Excel files emailed weekly. Building one unified catalog out of that mess is hours of manual work every week, repeated forever. Existing tools cost $150-300/mo and are built for enterprise retailers. Feed Merger Pro automates this for small operators at €49-€249/mo with EU-first billing and GDPR-clean data handling.
Hey Product Hunt! 👋
I'm Rasmus, solo-founder of Feed Merger Pro from Tallinn, Estonia.
Why I built this: I got tired of watching dropshipper friends spend their evenings wrangling supplier CSVs in Excel. Six different suppliers, six different formats, no standard fields — every week the same dance. The tools that exist for this (Channable, DataFeedWatch, Feedonomics) are great but built for $50M+ retailers at $99-300/mo. There's nothing serving the long tail of EU small operators with proper VAT handling and GDPR-clean infrastructure.
What it does: Drop in any number of supplier feeds in CSV, XML, Excel, or JSON. Get back one unified catalog formatted for WooCommerce, Shopify, or Google Shopping. Auto-mapping handles ~90% of the column matching automatically. Hosted URLs mean your storefront auto-refreshes as supplier data changes — set up once, runs forever.
What's honest: This is week 1. I have a working product, a clean infrastructure (Estonian OÜ, Stripe via LemonSqueezy, EU-hosted), and a free tier that's genuinely useful (1,000 products, 3 merges/month). I don't have 1,000 customers yet — I'm here because I want feedback from people who'd actually use this.
If you have 60 seconds: Try the demo (loads sample supplier data, no signup) and tell me what's confusing. That feedback is more valuable to me than upvotes today.
Thanks for reading 🙏
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