We are exploring a product direction for ANKK and would value feedback from people who regularly report social media work to clients, teammates, or partners.
The problem we keep seeing is not a lack of metrics. It is the work required to turn multiple dashboard screenshots into a result someone else can understand. The recipient still needs the date range, the content that was published, and an explanation of why a number matters.
We created five concept formats:
1. Big Number one result that represents the period.