adOptimizer

Reduce costs & Increase your ROAS with adOptimizer

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adOptimizer helps you place your budget across search, display and social channels, while continuously reaching the most effective targets with the right messages. It optimizes constantly, and reduces cost-per-click by 20% and customer churn by 10%. adAnalyzer delivers audience-based insights that help improve your content. big data analysis helps predict success by unlocking data patterns and trends that help you launch digital campaigns that deliver ROI in record time. adCreator develops quick creative combinations, guided by data: photography, visuals, videos and copywriting from our award-winning, in-house, integrated agency. Datagran is Less nonsense. More Smart.
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Launch tags:Web App•Productivity•Social Network
Launch Team
Anima Playground
AI with an Eye for Design
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What do you think? …

Ivan Lucansky
This looks promising for marketers which are passionate about STDC + Performance marketing strategy. However, what I don't personally understand, is how exactly this works (e.g. Google AdWords itself detect most performing banner in display network and he chooses which display banner will be the most effective according to your settings (ROAS, CPA) What I see as a pros is probably a machine, that makes me a lot of variants of banner (why not) -> testing A/B makes my ads to be more effective (ROI). What I personally missing is a Case Study. This can help us to detect how exactly adOptimizer works and make us more approachable to test or not to test the tool. One "cosmetic" note at the end. When everyone of you is launching a new product, please be aware to set up properly at least minimum (but necessary) SEO attributes. For example site does not have tags, and many other attributes which are not difficult to set up, and they have big impact in long-term SEO in SERP. Making a task to try this. Maybe it blows my mind :)