a DSP for short drama: tarrific.tv: a DSP for short drama

We built tarrific.tv after watching short drama grow into a major mobile entertainment category while the advertising infrastructure around it stayed fragmented. Performance advertisers could see the audience, but they had no precise and transparent way to buy it. General-purpose DSPs treated short drama as one content label, while walled gardens gave buyers little visibility into where their budget ran. tarrific.tv is our answer: a performance DSP built specifically for short drama. It brings SDK-integrated inventory across more than 60 apps into one buy, adds app and title level reporting, and turns genre, language, market and story context into targetable signals. Campaigns can optimize toward purchases, ROAS and early payback, then use holdouts and geo tests to measure real incremental lift. Teams can run campaigns through the self-serve dashboard or work with our managed-service team. We are especially interested in feedback from user acquisition and growth teams in gaming, e-commerce, fintech and other performance-led categories. What would you need to see before testing short-drama inventory as a new acquisition channel?