Would You Do That To Your Mother?

The "make mom proud" standard for how to treat customers

How do we cut through the rigmarole of business to give customers the treatment they desire, and employees the ability to deliver it? Customer experience expert Jeanne Bliss recommends making business personal to get the traction you need by focusing on one deceptively simple question: “Would you do that to your mother?”

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The video is super interesting.. Have you read/ordered this yet @nikkielizdemere?