WhatMarketersDo podcast: UX Made Me a Marketing Sceptic
The tension between effective Marketing and good UX.
Hunter
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WhatUsersDo
@whatusersdo · WhatUsersDo
I’ve come to believe that there’s a fundamental tension marketers face, between persuading (forcing) users to do what we want and letting users do what they’d prefer.
To overcome this, we marketers perform all kinds of embarrassing mental gymnastics and contortionisms of logic.
“We’re not locking users in pop-up hell – we’re helping them sign up for more v… See more
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