Discussion
Would you recommend this product?
13 Reviews
Well, Waze has been presenting ads to drivers for couple of years so I believe they measure it and have data improving it works though I've never clicked those ads (and I'm a Waze user for couple of years now since the beginning) I did clicked sponsored business ads appearing in search results (for example Gas stations) - I think this real estate is very effective because in this case the driver is not driving (hopefully..)
I love that landing page so much.
@productpearson I agree
announcements while you are driving? or did I understand wrong?
@edwardvasquezdr same here ... I really hope we just misunderstood.
@edwardvasquezdr They have ads now that appear when you aren't moving (e.g. at a light they throw on "Hungry? There's a Taco Bell 4 minutes from here"). I assume this is the localized (as opposed to national) version of this?
The Google effect in full motion lol! Let's ruin another great product with ads ....
@svenvd_zee Of course. But first, they are under the Google umbrella and so I don't think they are strapped for cash. Second, there is an appropriate monetization strategy for every product. These are just my two cents, I would have to look into it in more details. :)
Is this the launch of their self-serve advertising platform? They've been running agency-placed ads in the app forever. Anyone complaining about this ruining the product must not actually use it.
If waze needs money, just make a premium offer that gives more features to the one who pays, you'll be rich enough in no time.
Hey Google, leave us alone for once
Pros:What the hell
Cons:As it's a GPS, it seems clear that:
- Ads won't have any impact for businesses
- It might distract the driver
- We don't want ads anyway