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Negotiating is tricky. What should you do when you are selling your product or raising money? This is what I wanted to find out. So I interviewed Todd Camp, a negotiation expert, who adopts a contrarian view of what negotiating means. Is a win-win negotiation necessary to reach an agreement? Todd Camp doesn’t think so. Jump with us on an interesting dive into the world of negotiation. And find out what's the alternative to a win-win negotiation. Today’s episode will teach you how to negotiate like a pro without the feat of rejection.