Trails

Record all your outdoor activities

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This looks nice but there's an awful lot of outdoor exercising/walking/activity apps in both Apple and Google stores. I'm not sure how this will stand out from that crowd.
@fbara totally. They did just get featured in an NYT post: http://www.nytimes.com/2015/05/2.... No clue if that was the result of some PR or just accidental.
@anujadhiya @fbara My guess is that's PR. This is probably the most used trails program out there http://www.alltrails.com/