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Josh Udashkin is the Founder and CEO @ Raden, essentially making the unsexy sexy with a design-forward app-connected piece of luggage that provides a superior end-to-end travel experience. Prior to founding Raden, Udashkin practiced law and did international development for Canadian shoe company, Aldo. To date, Raden have raised funds from our friends @ First Round Capital, Lerer Hippeau, Pritzker Group and many more incredible investors. In Today’s Episode You Will Learn: 1.) How Josh came to found Raden and what the a-ha moment was for him? 2.) Why does Josh believe in the benefits of the dual approach to selling both being online and with physical retail stores? 3.) Why have we seen such innovation in the space in the last 30 years? The incumbents have said, they are bad at selling online, what are they doing wrong? What is Josh doing to optimise the process? 4.) Why is Josh bullish on omni-channel retail? What are the benefits? 5.) How are hardware products innovating on the hardware as a service model and integrating physical retail products with superior mobile experiences? 6.) What trends have we seen in investing in hardware products in the last 5 years or so? Why is hardware becoming more attractive an investment field? Items Mentioned In Today’s Episode: Josh’s Fave Book: Shoe Dog: A Memoir by the Creator of NIKE Josh’s Fave Blog: Business of Fashion