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Amy Webb
Amy Webb, Founder, @FTI
There are lots of prognosticators out there promising to tell you the definitive future of just about everything... they make wild proclamations about the future of AI, VR, self-driving cars, you name it. This is not that kind of a book, though you will find a ton of provocative research and trends covered. Instead, Signals teaches you the real skills and tools of a futurist -- and helps you to learn how to do future forecasting for yourself and your organization.