The 22 immutable laws of br...
The 22 immutable laws of branding
A classic from 2002 - still very valid and a must read
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3 years ago
Would you recommend The 22 immutable laws of branding to a friend?
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Guerric de Ternay
! Here's a recent chat I had with marketing guru Laura Ries who is one of the co-author of the book.. We dived into the essence of branding. Laura also shared additional ideas that emerged from her experience working with her clients on their marketing strategy. Podcast episode:
is right. It's such an important book. Highly recommended!
2 years ago
· Principal, Serial Marketer
Agreed - an important read
3 years ago
· CEO @goSUBB
This book has been one of the most influential during my brand consulting career.
2 months ago
· CEO/Founder, Brandkit.io
Had this book for years. The lessons and laws still apply today and we reference it in our Brand Consulting work. If you're in branding or marketing a brand or organisation - this book should be in your library.
a month ago