Tap Bio is a mini-website, in story form, that you make and manage on your phone, inside Instagram. With Tap Bio, anyone using Instagram to build their business--whether with a personal account or a business account--now has full control over where they’re pointing their followers, so that more become buyers, readers, subscribers, and supporters.
Easy to integrate, flexible to use, fast to buildCons:
More to come
I've been building apps on Instagram for 6 years and the platform is super limited. Tap.bio gives users, in a very simple way, something they've long needed - the traditions of marketing for themselves - in a super elegant way.Gregarious Narain has used this product for one month.
More features than you would ever need.Cons:
It is a convoluted way to link to your content.
I'm curious to see the marketing insights on which this app was built. How does an overwhelming amount of content help your follower traffic find what they are looking for? This feels like a mini-website rather than a dedicated and focused linking platform. Keen to see some case studies and analytics around follower bounce rates vs people actually clicking a link.David Ardan has used this product for one day.