For anyone who wants to save a click, the Drawer is ~15 pairs of socks for between $200-250. Individual pairs range from $12 to $24. Nice margin if you can get it.
Personally, I'm looking for more of a commodity subscription model. (I don't want to remember to buy new socks every so often and would like to budget up front while knowing my style game isn't weakening.)
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@shloky I agree about the subscription model. It would be a nice option.
@shloky Thank you for the comment. I appreciate any and all input. We didn't go with the subscription model because we liked the idea of giving our customers lots of new socks to pick and choose from based on their day-to-day needs. Buying socks sparingly is a huge plus and also big for us, but you're certainly right, it would be nice to budget up front. I wonder if there's a solution that could meet both needs? Something we'll think about down here for sure.
@bentossell Thanks for the note! I started the project as a way to create an all-in-one solution for socks. I kept needing different socks for different occasions and got tired of buying single pairs that would immediately get used and thrown in the wash. It's been great having athletic socks for golf, basketball, tennis, etc., casual for certain styles and thin dress socks for formal occasions and shoes. Everything made has a purpose and is designed to function in a fairly standard wardrobe. I also wanted to use American mills to create the products and all of our socks are created in the U.S. (and from American cotton). It's been a great time building everything and it's fantastic to see the products being worn!
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