Snap Art

Snap's augmented reality platform

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#5 Product of the WeekOctober 03, 2017

Snapchat is launching an augmented reality platform that allows people to pin art in specific locations so other users can see it. Arts can apply to have their art featured on the platform.

  • Kevin Lou
    Kevin LouExperience @ Italic

    It's a new and creative approach to social AR


    At least initially, it's only available to people that live in dense metro areas

    This is just part of Snaps' grand plan for AR/VR - I'm excited to see where this goes!

    Kevin Lou has used this product for one day.
  • Lisa Marie Obrotka
    Lisa Marie ObrotkaMom/internet Maven for sites & products



    are they preapproved so the art is not terrible

    Hopefully is fun, tasteful, and beautiful not dumb and a misuse of something new and authetic

    Lisa Marie Obrotka has never used this product.
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Jack Dweck
Jack Dweck@jackdweck · Product Manager at Unroll.Me
Instead of awkwardly holding up your phone, imagine experiencing this through AR glasses...
Kevin Lou
Kevin Lou@kevinbryantlou · Experience @ Italic
@jackdweck That's the future I want 🤗
Ryan Lieb
Ryan Lieb@ryan_lieb · Living Life
@jackdweck imagine AR contact lenses 🙀
Romain@londonrom · CEO, Ubicolor
@jackdweck @kevinbryantlou it's not an if but a when ;)
Andy Huang
Andy Huang@ahuang7
Soon 😎
Yann@yannschaub · Product Design
@jackdweck @ryan_lieb black mirror <.<
Ryan Hoover
Ryan HooverPro@rrhoover · Founder, Product Hunt
Natural extension of Snapchat lenses and makes the acquisition of Zenly more strategically obvious. This has similar aspects to SuperPaint and an upcoming app, Neon, by @david_urbina. Can't wait for Spectacles v2. 😎
Jonathan Howard
Jonathan HowardHiring@staringispolite · Growth engineer & founder
This could be what finally takes AR art mainstream-popular! I hope they don't announce all the locations in advance. Time for an eastAR egg hunt!
Jonathan Howard
Jonathan HowardHiring@staringispolite · Growth engineer & founder
@staringispolite hm… ok so it appears they have some work to do 😄
Niv Dror
Niv DrorHiring@nivo0o0 · VC at Shrug Capital
"Snapchat plans to launch a new augmented reality art platform featuring pop artist Jeff Koons and others. It will allow art to be pinned to specific locations in augmented reality so users can see it when they hold up their phones in the right spot." More on TechCrunch: This looks cool.
Anthony Merzouki
Anthony Merzouki@anthony_merzouki
@nivo0o0 need invest for made augmented reality yourself
CheneyTsai@cheneytsai · Product Consultant, Google
Neat concept! The fascinating part isn't the "look at object overlaid over physical world" but rather the concept of anchoring digital information to some physical place. We'll need these kinds of platforms to define the medium, but I'd love to see some adaptation of web technology to tie digital content (URLs?) to physical locations (GPS? Beacons?) and have that exist in some openly crawlable form. You can then view that content in Snapchat, but your Siri voice-enabled assistant also knows when you're walking by that there's something anchored there and tell you more about it. As a creator, I wouldn't have to worry about integrating 5-15 emerging AR platforms, and rather allow competition further up the stack. Before that, we all have to compete at the platform stack first to really nail the medium.