SearchEye provides an easy and reliable way for brands to collaborate with high quality content to get media mentions, and citations that drive awareness and revenue. Visit now and build your moat.
SearchEyeMaker
📌Hey ProductHunters 👋!
My name is Christian Thurston, co-founder at SearchEye. We’re pumped to launch SearchEye for the first time, and it’s been 2 years since we began building the product.
What does SearchEye do?
👀 Brands: You get access to publishers for mentions, referral links, and quotes.
This drives traffic, revenue, and brand awareness by getting your company in front of new audiences. Building your brand signals drives users directly, and these signals are also valued by search engines.
📰 Publishers: We connect you with brands who provide quotes, data, and information that makes your content better. You get compensated, and you can choose which approaches you accept.
SearchEye is the marketplace that connects the two.
Why this matters for you
The two most valuable assets you can have for distribution is a strong brand, and an organic search moat. Acquiring brand signals drives both of these things.
Why we’re working on this
Both of the co-founders have run services businesses for 5+ years helping brands get visibility, traffic, and revenue from organic search. We know firsthand that brand signals are everything. At the same time, generating these signals was difficult, time consuming, slow, and expensive.
We often found ourselves doing massive outreach campaigns where we would reach out to 50,000 publishers and sites, and would end up with 50 publishers who would work with us. Everyone in the industry was doing the same thing.
Simply put, outreach should not exist. This is the perfect use case for a marketplace. So we decided to build it.
Next steps
Brands: If you want more brand awareness, and growth please consider signing up.
Publishers: If you want to work with incredible brands please consider signing up.
Everyone: I’d love your feedback and comments below. I’ll be actively responding to notes and comments!
💗 Thanks!
Christian Thurston
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AI Titans - The Quiz@ct_oz this looks great! One quick question - any specific brand category / industry that you specialise in?
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SearchEyeMaker
@kmanjita Thanks Kausambi! We support all categories, but we've got the most liquidity with tech, B2B, finance, crypto, AI, and legal.
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Marketplace School@ct_oz congrats on the launch! It's been fun to learn more about what you're building and really impressive to see the product today. I'll of course be mentioning SearchEye to lots of marketplace founders & teams.
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SearchEyeMaker
@mike_williams_yoroomie_ Thanks Mike, marketplaces are a really fun, interesting, and difficult challenge!
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SearchEyeMaker
Thank you for the incredible support and enthusiasm for the launch of SearchEye! It's been a journey and can't thank everyone on the team enough for making this a reality.
Feel free to head over to https://searcheye.io to discover how our platform can help your brand shine in the media landscape.
Have questions? Ping me directly at chris@searcheye.io
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How do publishers send back performance data to the brand? Or in general what type of extra data / quality control does the brand get via sercheye?
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SearchEyeMaker
@vasily_andreev Thanks for the question Vasily! We show performance with brands by measuring traffic and impressions, and we make sure metrics we're sharing about publisher reach are third party and independently verified.
That said, one of the big items on our roadmap is to close the loop on attribution when it comes to PR and search. That's really the missing piece that means this $XXB industry is only 1/29th the size of other channels, click for click.
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Congrats on the launch @ct_oz ! Stoked to be a supporter :) How do you guys grow your flywheel of publishers?
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SearchEyeMaker
@akashizzle Thanks Akash, it's definitely a challenge, but we do a lot of relationship building to connect with great people.
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This sounds like a no brainer. A problem me and a pretty diverse range of founders I know are quite familiar with. I look forward to trying it!
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SearchEyeMaker
@dain1 Excellent Dain, thanks for checking us out. Would love to help you!
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Signed up and love the concept, you guys have made me a big believer in organic search. Looking forward to seeing more articles in the fintech and private debt space!
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SearchEyeMaker
@mikeshum Excited to continue working with you Michael, thanks for your support!
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Congratulations! Are there different tiers of service with varying features, or is it a one-size-fits-all approach?
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SearchEyeMaker
@raheel_govindji Thanks, and great question Raheel! On the membership side we have a free tier, and a paid tier. The paid tier is $199 a month, includes $50 in credits, and allows you to see all of the publisher domains.
In terms of orders themselves, the publishers set their prices, and we work with them to improve alignment, relevance, and to connect them with the best brands for their content.
What we find is that the greater the alignment and relevance, the less important pricing becomes - but it still matters, obviously.
We're also moving towards greater standardization and mutual understanding for pricing norms, and really keeping the focus on relevant connects that improve the quality of the content being created. So long as we always move in that direction, the rest will follow.
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