Tinder + Facemash. Dating app with ranking



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Ben TossellPro@bentossell · newCo
@provoqceo @Apptechexec @dizm @onesaint - as there are so many options for dating apps at the moment, why did you decide to build Provoq and what un-met need does it solve in the dating game?
David PetersonMaker@apptechexec · Co-Founder & COO @Provoq
@amelielamont @BenTossell - I'll start by answering it - but I'm sure my team will have some pieces to add here as well. First and foremost - we're not trying to shy away from the way that physical attraction works. We'll be the first application to acknowledge and be open and honest about human nature. Our application capitalizes on and mirrors human nature. We bank on the idea that physical attraction is a huge factor in dating and mating, and simulates that real-life experience for our users. I'm a firm proponent of the motto, "If it's not broken don't fix it, just improve upon it!" We've done just that with Provoq. We've implemented a rating system similar to what Hot or Not had done and similarly Mark Zuckerberg with his Facemash product. A user's rank is not determined by Provoq - but by the population of users that are choosing or not choosing you. The rank is the level of attractiveness that you have achieved based on whether or not people are choosing to want to match with you. There are some caveats to our application though - if a user is unhappy with their rank - we're giving them the ability to up their rank and get better matches in short. We're also allowing users to send unsolicited messages or Provoqs as we're calling them - to a user - to show them that they are interested - even before they've matched - or in many cases - never match.
Ben TossellPro@bentossell · newCo
@apptechexec I see... Do you not think that you will receive criticism for this approach? Ranking people based on how others rank people is an unfair metric in my opinion. Who I would find attractive does not mean that others would find the same so how do you plan to tackle that? Also, I'm not sure the combination of that ranking system AND unsolicited messages will work well. I think you may come across a lot of pushback with this approach. Unsolicited messages are an issue with dating apps and I think that removing that option worked well for previous apps because people generally don't want to receive message from anyone. Maybe giving users the option to accept unsolicited messages or not may be better
Amélie Lamont@amelielamont · Product Designer @ VenueBook
^ Curious to know, as well. Also curious to know what determines “desirability”.
Chris Messina@chrismessina · Product designer & entrepreneur
There's a typo in your App Store screenshot: "Leadeboard"
David PetersonMaker@apptechexec · Co-Founder & COO @Provoq
@chrismessina Thanks for that! It's being fixed!
David PetersonMaker@apptechexec · Co-Founder & COO @Provoq
@BenTossell - That's the problem with most of the other applications out there. We're not shying away from the criticism or pushback for this approach, because this is the way it happens in real life. Let's take a look at a real life scenario in the night-clubbing scene. As a man - you are either waiting in long line to get into the club, you are attractive enough to be let into the nightclub without a hassle, or you might be an individual ( that has money, power, etc. to purchase tables, bottle service, etc.) Our application mimics this - because this is the way it works. To shy away from real-life is preposterous in my opinion - and I think it's actually hurt some applications because of it. There is no need to sugar-coat the way attraction works on the most simplistic level. We definitely do not see the metric as being unfair in that (users) are constantly choosing whether or not someone is physically attractive to them or not. Just because someone isn't attractive to you doesn't mean they aren't attractive to another group of people and vice-versa. What we're saying is that when you're choosing from the population of people in your area - the people you'll be choosing from are at or around your attractiveness rank (which is part of the premise of our app - choosing people that are at your level of attractiveness) As far as unsolicited messages go - we've solved this. We have separate inboxes so to speak in the application where a user will view all the Provoq's (unsolicted messages) and they'll be sorted by that users attractiveness ranking and date of the Provoq. Additionally Provoq's expire after a period of time - so a user won't have a cluttered Provoq inbox. We want users to be able to spark the conversation - but accepting the provoq/message is in fact at the discretion of the user who is receiving the Provoq. Hope this clarifies a bit more!