Promoter

Automatically track press for your games

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Promoter is simplified contact management, key distribution and coverage tracking for game developers.

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Discussion

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103693
Frank@fbara
Looks interesting. Makes me want to start making games so I can use this service. A few questions, tho: 1) The site states you 'crawl the RSS feeds of over 1080 gaming and app related websites." I'm guessing you'd have to do keyword lookups for just about every word in each feed to know if it's the name of a game. As more people sign-up, and you have to check more and more keywords, will your system be able to scale to meet that demand? 2) I didn't see a charge to use the service on the website. What's your plan to stop searching for keywords for games that have been abandoned by the dev (but you don't know it's been abandoned)? 3) Are there plans to move this to search for apps, too?
222798
Adriaan@adriaandejongh · Game Designer
@fbara I can answer #2 for you by redirecting you here: http://www.promoterapp.com/pricing
103693
Frank@fbara
@adriaandejongh Thanks, I totally missed that when I looked at the site.
40353
Andreas ZecherMaker@andreaszecher · Web Developer
@fbara 1) Promoter is available to the public since 2011. Since then, I've heavily optimized the auto-detection feature several times to make sure it can handle its growth in tracked products and sites. Promoter uses Feedzirra for RSS feed parsing and Sidekiq Pro for background job processing. The current speed for processing a full search for all tracked products over all sites is under 4 minutes, so it's pretty close to real-time. Promoter generates enough revenue to comfortably cover its server costs. 2) There is a 14-day trial that is limited to one product. If you want to keep tracking after the trial, you'll need to upgrade to a paid plan. This was not always like that. I limited the auto-detection to 14 days for exactly the reason you mentioned in your question. 3) What people love most about Promoter is that it is tailored towards game developers, so that's the main focus. You can of course use it for tracking non-game apps as well, since many of the sites in the search index are covering both. If you have an app right now, just give it a try and see how it fares for you compared to Google Alerts or regular manual search.
103693
Frank@fbara
@andreaszecher Thanks for being so open with your responses and answering all the questions here.
222798
Adriaan@adriaandejongh · Game Designer
Promoter makes the marketing side of making games easier. Clear overview of all big and important game-covering websites. Keeps track of reviews, review scores, and mentions. Promocode distribution. All of it!
10215
Ⓣⓡⓔⓥⓞⓡ@trevorstricker · President, Disco Pixel
@adriaandejongh Unfortunately distributing promo codes is sort of foiled by Apple making them expire. Can't really fault promoterapp for this. Obviously, this is iOS only.
10215
Ⓣⓡⓔⓥⓞⓡ@trevorstricker · President, Disco Pixel
This is promoterapp? I've used it for years. I love the concept. Unfortunately it just plain doesn't always work that well. I've been mentioned on game sites like Joystiq (RIP) or big sites like boston.com (Boston Globe) and heard nary a peep from it. I just use google alerts.
222798
Adriaan@adriaandejongh · Game Designer
@trevorstricker It does only look for the title of your games in the headlines of articles. If you're not mentioned there, Google Alerts is your thing!
40353
Andreas ZecherMaker@andreaszecher · Web Developer
As Adriaan mentioned, Promoter looks in the headlines of articles. This is done to avoid false positives. In some cases it can make sense to add your name and the name of your studio to the search terms of your product. I always add missing sites as soon as users let me know that a mention is not found. Google Alerts is a valid (free) alternative to Promoter, although Promoter offers way more features and is tailored specifically for the needs of game developers. Google Alerts usually has more false positives when notifying you depending on the name of your product.