Do you want to find the closest Gas Station or a Restaurant to dine tonight? With "Places Around", finding any place around you, is only a tap. Restaurants to Hospitals, Gas Station to ATMs, Movie Theatres to Shopping Centers, and many more.
Good beginning. Routing and navigation will be in any case one of the main features of AR products. Of course all of us have to go a long way. The question is what "added value" or added reality or added "virtuality" we can give to the user in addition to the map even a bit three-dimentionalized and with pin-pointers. Some very important insights we can catch from Keiichi Matsuda video "HYPER-REALITY" https://youtu.be/YJg02ivYzSs @keiichiban
usage and promotion of the AR-idea and AR-philosophy
the brilliant idea of how to "augment" the real reality by what means and with what tools needs further elaboration