Purchase anything on Instagram with one tap

#4 Product of the DayMarch 20, 2019
76% of purchases from Instagram Shoppable Posts are abandoned before sale. OneTap reduces abandoned sales by making the buying process 10x easier. It's literally one tap to buy via Apple/Android Pay.
Would you recommend this product?
No reviews yet
Damn! Looks like we were too 20 hours!
Hi I'm Ewan, one of the founders of OneTap. It all started when I was on holiday with my girlfriend a few months back. She kept looking on Instagram to buy sunglasses. But every time she found some she liked she'd get redirected to a website with a really long checkout process. She could never be bothered to fill in all the details, so she'd always give up halfway through. Seemed like a wasted opportunity for the seller – and her! So I thought up OneTap, a super simple Instagram checkout, which makes selling (and buying) stuff on Instagram so much easier. Think Shopify but a million times simpler to sell.
oh you guys seen the recent news?
Very interesting!
I just read Instagram also implemented this feature? Is this the same? I'm confused 🤨