If Jony Ive were to design a bike bell this would be it. The combination between beautiful design, and a joyful little ring make for a great ornament on any bike handle. This little gizmo has raised 30 times the funding initially sought after on Kickstarter. @WIRED wrote about it here http://www.wired.com/2016/03/kno... cc @hugocatalyst
Imgur Melee