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This lip-syncing app for teens is lucrative business for star creatorsTeen-focused lip-syncing app Musical.ly and its live-streaming sibling Live.ly are allowing star creators to earn a handsome living, with the top 10 Live.ly broadcasters making an average of $46,000 over a two-week period, Variety reports. Musical.ly and Live.ly have grown into two of the most popular video apps.
Business InsiderRobert Elder
Musical.ly Live-Streaming Stars Are Earning Thousands of Dollars From Adoring FansMusical.ly has turned a base of more than 100 million users for its lip-syncing app into what it says is a booming business for the most popular live-streaming creators on its Live.ly app -- who are generating real money from virtual gifts purchased by fans.
Musical.ly launches live.ly for live streamingMusical.ly is expanding beyond music videos with the launch of live.ly, its live stream platform. Users will be able to broadcast through the live.ly app, and the streams will be viewable on musical.ly. Launched last year, musical.ly is growing fast, with about 80 million young teens using it around the globe.