How to Acquire More Users

The growth guide used by Y Combinator companies

#3 Product of the DayJune 06, 2017

How to Acquire More Users is an in-depth guide to creating ads, writing landing pages, and running A/B tests.

Written by https://BellCurve.com/training — the agency that runs growth for a dozen Y Combinator startups.

Reviews
Discussion
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Alex MacCaw
Alex MacCawHunterHiring@maccaw · Founder of Clearbit
This is the most comprehensive guide to user acquisition I’ve ever read. Every founder, marketer, or early growth hire should know this stuff.
Abhilash Jain
Abhilash Jain@findabhilash · Product Marketing / Growth
@maccaw I second that, great read.
Angel Lebailly
Angel Lebailly@deleted-895661 · marketer
@maccaw Nice I will get it!
Julian Shapiro
Julian ShapiroMakerHiring@shapiro · Julian.com
Hey everyone! Thanks for hunting, Alex. My goal with Julian.com is to write handbooks that are exhaustive and insightful. That's a slightly obnoxious motto, right? But that's what excites me 😂 Trying to push myself to write something useful... So it made sense I finally got around to writing about growth. It's how I've been earning a living for the past three years by running bellcurve.com/training. Let me know if you guys have any suggestions for additional pages of this book.
Jithin Raj
Jithin Raj@jithinraj
@shapiro Wonderful work. Do you have a PDF version to share?
Julian Shapiro
Julian ShapiroMakerHiring@shapiro · Julian.com
@jithinraj Hey Jithin! Thinking of putting together an ebook this week to make it easier for people to read. I'll announce it on my mailing list. Thanks for asking.
Kevin Lou
Kevin Lou@kevinbryantlou · Experience @ Italic
@shapiro Thanks a ton! Looking forward to the pdf version as well 👍
Julian Shapiro
Julian ShapiroMakerHiring@shapiro · Julian.com
@kevinbryantlou Thanks, Kev! Hope you get value out of it.
Michael Xander
Michael Xander@michaxndr · Product Designer, mymorningroutine.com
@shapiro This is really great, and yes I’d love to highlight away on my Kindle.
Toni Gemayel
Toni Gemayel@tonigemayel · Growth @ Figma.com
Julian knows his stuff - he's one of the best growth marketers I have ever met. He's an excellent writer, and is a true full stack marketer who gets customer behavior, development & design. Must read for anyone running a startup/online biz
Uzair Ahmed
Uzair Ahmed@uzair_ahmed · President of instaMek
Everything Julian posts is great and this is no exception. Highly recommended and I've sent it all my friends who are starting up.
Richard Hayes
Richard Hayes@richardjjhayes · General SEO
I waited for something like this for a long time