Helvetica Now.

A brand new, redesigned Helvetica

#3 Product of the DayApril 10, 2019
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Helvetica® Now is a new chapter in the story of perhaps the best-known typeface of all time. Available in three optical sizes - Micro, Text, and Display - every character in Helvetica Now has been redrawn and refit; with a variety of useful alternates added.
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John Higgins
John Higgins@johnbhiggins · VP of Marketing
I would love to see the overlays of the new and old forms.
@johnbhiggins The extended video has sort of a comparison https://youtu.be/2q4G5rhbIUM?t=320
Paul Danyliuk
Paul Danyliuk@paul_danyliuk · Maker of threedo.app
I’m not a designer really, but I have a feeling that Monotype is a bit too late with this. Whoever wanted to use a "better" version of Helvetica have already adopted Neue Haas Grotesk. Micro is good though.
Jeff Wall
Jeff Wall@jeffjwall
@paul_danyliuk And a self-hosted unlimited/perpetual web license of Neue Haas Grotesk is only $377,000 for a savings of $63,000!
Paul Danyliuk
Paul Danyliuk@paul_danyliuk · Maker of threedo.app
@jeffjwall for the likes of Bloomberg that doesn’t seem to be a problem :) But yeah, NHG is hella expensive even for non-perpetual licenses. It looks so perfect tho…
Anthony Recenello
Anthony Recenello@arecenello · Dating Coach and Head of Wolf & Garden
The “f” looks super weird.
Tudor Baidoc
Tudor Baidoc@baidoct · A Web & UI Designer
And the difference?
Ali R. Tariq
Ali R. Tariq@alirtariq · Product Designer, Axonify
Would be nice to see more realistic examples of this being used in actual context rather than the cool and glitzy but impractical examples in the marketing content. Also, a clearer breakdown of the differences between this and the previous Helvetica would be helpful too.
YuukoDream Serenade
YuukoDream Serenade@serane · yes.
@alirtariq Listen to this man's voice and our voices, we beg you.