Guitar Ground

What inspired you to build this?
 I kept seeing amazing guitarists posting on YouTube, TikTok, Instagram… but their talent was scattered across platforms and often lost in the algorithm. There was no central stage truly built for guitar players. What problem were you trying to solve?
 Guitarists needed one place where their performances matter, where they can play, grow, and be seen by real fans, not by chance. Talent discovery is fragmented, and players deserve a dedicated home where fans can vote, share, support, and help them rise. How did your approach evolve while working on this launch?
 As we built Guitar Ground, we realised the mission is bigger than just hosting videos, it’s about giving any guitarist, from any corner of the world, the chance to perform in front of a global audience. That shaped everything: community first, simple interactions, and a real path for players to get visibility and recognition.